BODY LANGUAGE CAN GREATLY INCREASE THE IMPACT OF ANY MESSAGE.

Communication goes far beyond words. In any field, body language plays a fundamental role in the way we are perceived by others. Posture, gestures or facial expression, as a non-verbal channel, influence the confidence, credibility and effectiveness of the messages that are transmitted. 

What is body language?

Body language is the transmission of messages through non-verbal language, including gestures, expressions, postures, eye contact and movements. Although we are often unaware of it, our bodies speak as much as our bodies do. words and may reinforce or contradict the message to be conveyed. 

In business, this type of communication is very important in negotiations, presentations, meetings and interviews. An open and confident body language can generate confidence, while nervous gestures or a slouching posture can convey insecurity or disinterest. 

How does this communication impact on the business environment?

 Mastering body language can bring many benefits. Some of these include:

• Increased confidence and credibility: maintaining an upright posture, making eye contact and making firm gestures conveys confidence and leadership.
• Improved interpersonal communication: a friendly facial expression and appropriate use of personal space help to generate more effective connections.
• Influencing negotiations and sales: positive and confident body language can persuade and generate greater impact on customers and partners.
• Reduction of misunderstandingsBeing aware of one's own body language helps to avoid contradictions between what one says and what one expresses with one's body.

How to improve body language in the workplace? These are the basic guidelines that InfluenceSuite provides to our clients:

• Posture: an open and upright posture reflects confidence and receptiveness.
• Natural gestures: movements should complement the message without obscuring it, i.e. without being excessive or forced.
• Establish eye contact: looking at interlocutors reinforces attention and builds trust.
• Controlling facial expressions: a smile or a gesture of interest can improve the perception others have of us.

Mastering body language is an important skill to help achieve success in the business world. By being aware of our non-verbal language and using it to our advantage, we can improve the way we interact in the business environment and project our professional image.

If you need more information or are interested in taking a practical training course, don't hesitate to contact us - you will become an expert!